2011年1月12日星期三

Dubuis's haute Chopard Happy Diamonds Spirit Edition watches horology

The new product strategy at Roger Dubuis appears to be a trend across the industry. Reduce the assortment (the number of different timepieces and versions), while placing more focus on the top selling core timepieces.Core DNA, refreshed designsLionel Favre, the top of Design at Roger Dubuis, has had what he's learned during many years of Bvlgari Ergon design school and the experiences as a designer at Chopard's L.U.C.manufacture, to create Roger Dubuis watches look a more upscale, with lots of subtle but effective changes towards the core bits of the brand.
There is also a totally new cushion case within the works, which should be introduced soon. Apart from this new design, the design team is mostly in redesigning current models, to them more desirable. As I've said before, I like Roger Dubuis's haute Chopard Happy Diamonds Spirit Edition watches horology Excalibur Skeleton tourbillon piece. And being a bestseller already, all Lionel does with this piece is make minor changes, like, for instance, the fluted bezel more prominent. At the opposite end from the price spectrum, Lionel has helped to significantly redesign timepieces like the Easy Diver.
3rd party Testing to Guarantee QualityAs of 2010, Roger Dubuis is one of the few brands on the planet to subject their movements towards the criteria of both the Geneva Seal (aesthetic requirements) and COSC (chronometry requirements). This is Happy Diamonds Spirit Edition watches excellent, and may help improve actual quality and perception of company's brand. But that is not really enough for the management at Roger Dubuis. They're actually working to get an additional third party to test their movements.

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